In an industry that’s long been male-dominated, a new wave of female voices is reshaping how we view, invest in, and talk about real estate.
They’re thought leaders, educators, and empire-builders using digital platforms to inspire the next generation of investors, agents, and entrepreneurs.
If you’re a woman building your real estate business, or curious about how others are doing it, these five influencers are worth following.
Tatiana Londono, 2.8 Million Followers
Tatiana Londono doesn’t sugarcoat what it takes to succeed. She’s the founder of The Londono Realty Group and was the star of the TV series, The Property Shop.
Her content is a mix of luxury real estate, business coaching, and unfiltered advice.
She speaks directly to aspiring agents who are tired of vague motivation and want practical guidance. Whether she’s walking through a million-dollar listing or explaining how to close a deal, she brings value with every post.
Giulia Amato, 2.8 Million Followers
Giulia Amato brings a global view to real estate. With experience in both European and North American markets, she helps her audience understand how to invest internationally. Her content includes education about buying property across borders.
She speaks multiple languages, making her content feel inclusive and accessible to a wide audience. Whether she’s in Italy or Miami, she breaks down the process and shows what global real estate can look like.
Monica Church, 1.65 Million Followers
Monica Church has become the go-to voice for millennial homebuyers. Her style is casual, honest, and practical. She talks about budgeting, credit scores, mortgages, and everything first-time buyers need to know.
She doesn’t pretend to have it all figured out, and that’s exactly what makes her so helpful. She shares what’s worked for her and what hasn’t, making real estate investing feel more approachable.
Sara Plowman, 171.2k Followers
Sara Plowman looks at real estate through the lens of design and psychology. As the founder of The Property Stylist, she shows how staging and presentation can impact how quickly a home sells and how much buyers are willing to pay.
Her videos are full of tips about layout, color, and how people actually respond to a space. She teaches how to use design not only to beautify, but to sell.
Nicole Purvy, 30.5k Followers
Nicole Purvy is focused on teaching real estate as a tool for financial freedom, especially for communities of color. She’s the founder of Better Than Success Real Estate League and creates content that’s educational, empowering, and rooted in real-life experience.
She talks openly about the challenges that come with being a minority in the real estate world, but she also shares real solutions. Her goal is to help more people own property, build generational wealth, and take control of their future.
Final Thoughts
These 5 influencers are making real estate education accessible, especially for women who want to break into the business.
If you’re looking for honest insight, inspiration, or a reminder that success in real estate looks different for everyone, this is a great place to start.
